Starting a new business? Don’t choose a name like this.
All too often, we see businesses choose a type of business name that makes it harder to build a brand.…
Facebook drops a news bombshell
The news has all been about Google lately – but today, Facebook chimed in. From today, you can’t share news…
What actually is a strategy anyway?
This is one of the most overused and misunderstood buzzwords going around. In this video, I explain what strategy is,…
Is this tagline genius or insanity?
Being obviously different from your competition is a key ingredient of good branding. However, that point of difference should be…
Don’t sell me stuff
Have you ever subscribed to an email newsletter only to receive a barrage of sales pitches? You either ignore them…
Safe Vs Comfortable: Where Are You Now?
If you’re comfortable in your business – with how things are travelling – then you might be in a very…