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What actually is a strategy anyway?

What actually is a strategy anyway?

Jason FossFeb 14, 20216 min read

This is one of the most overused and misunderstood buzzwords going around. In this video, I explain what strategy is,…

Is this tagline genius or insanity?

Is this tagline genius or insanity?

Jason FossFeb 5, 2021

Being obviously different from your competition is a key ingredient of good branding. However, that point of difference should be…

Don’t sell me stuff

Don’t sell me stuff

Yolinda FossDec 24, 2020

Have you ever subscribed to an email newsletter only to receive a barrage of sales pitches? You either ignore them…

Safe Vs Comfortable: Where Are You Now?

Safe Vs Comfortable: Where Are You Now?

Jason FossDec 2, 2020

If you’re comfortable in your business – with how things are travelling – then you might be in a very…

Facebook drops support for embedding posts on your website

Facebook drops support for embedding posts on your website

Jason FossSep 21, 2020

In a recent announcement, Facebook said that they are no longer supporting the ability to embed posts on your website…

The LinkedIn Experiment: How Many Straws Can I Sell in 3 Days with $100?

The LinkedIn Experiment: How Many Straws Can I Sell in 3 Days with $100?

Jason FossSep 4, 2020

I joined a challenge organised by Rockhampton’s SmartHub to see how many of these bamboo straws I could sell in…

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