If you’re blogging (which of course you are) and have a Business Facebook Page, then it’s time to get ready for this big update coming in April. Facebook have teamed up with Automattic (the main force behind WordPress) to develop a plugin that will let you publish your posts natively on Facebook via their new […]
5 Keys to Omnichannel Marketing
To the small business owner the term ‘omnichannel’, loosely meaning all-channels, might cause you to break into a light sweat. Multi-channel marketing (advertising through many different avenues) can be enough of a challenge, and now you’re supposed to use all of them? It’s okay; relax. Take a breath. Small businesses might have the advantage this […]
Why Social Media Sites are like Countries
When I was a kid, we went on a family holiday to New Zealand. One day I popped around the corner to the fish and chip shop and asked for a bucket of chips. I got an odd stare. “We don’t sell them in buckets” was the reply. Apparently, in New Zealand, when ordering chips […]
Facebook are now verifying business pages
I noticed a popup notification today when I logged into our business Facebook page: an invitation to verify our page in order to appear higher in search results. (So Facebook claim.) I checked a few other pages and it didn’t occur, so I am assuming they are rolling this out gradually. Keep an eye out for […]
Do you put your social media accounts in your ads? Why?
I often see ads in print where the Facebook logo is given prominence. You may have noticed the same (or possibly you haven’t even noticed!) Why do people do this? Some questions: Is the fact that you have social media accounts especially noteworthy? Why would anyone care that you have social media accounts? If I did […]
Social Media Workshops. Interested?
In the Rockhampton area and looking to take practical steps to get your business Social Media efforts on track? Let me know! If you can’t hear the video, I’m looking at running a 6 month program where a small group of business owners can get together, one morning per month. We’ll bounce some ideas around […]