Permission-based Email Marketing
We offer a professionally managed, Australian designed solution that lets you easily send emails to your clients, and track the outcome of your email campaigns.
Instead of spending a fortune on paper newsletters and postage, email newsletters can be sent for a fraction of the cost, faster, and can provide you with immediate feedback.
Your most important marketing tool?
- Emails are a great way to stay in touch with customers. It doesn’t rely on your customer remembering to visit your site, or seeing a print advertisement.
- You can personalise emails to suit the particular interests of that customer, instead of sending a generic brochure.
- You only pay for people you are actually sending to, instead of shot-gunning out to the world at large.
How can I tell if it’s working?
One of the frustrations with many marketing activities is that it can be very hard to tell what is working, and what is just costing money. When you conduct email marketing properly, you can see very quickly what is working, and what is not.
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- Recpient Activity
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- Opens Over Time
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- Link Activity
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- Compare Campaigns
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- Campaign Snapshot
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- Bounce Summary
The screenshots above are example reports similar to the ones available to you – and you can access these at any time.
If you identify where an improvement can be made, you can tweak your newsletter immediately.
So how much does it cost?
After we have designed your template, the ongoing costs are as follows (based upon payment by credit card):
Pay as you go
With the pay-as-you go plan, you only pay when you actually send a campaign. The cost structure works like this:
- Each campaign has a base sending fee of $6.75
- Plus 1.4c per recipient
- Plus GST
For example, if you have an email list of 150 people it works like this:
$6.75 + (150 x 0.014) = $8.85
Plus GST brings it to $9.74
Monthly subscription
If you plan on using sending newsletters and announcements more often than once per month, then the flat-rate plan is for you. It allows you to send email campaigns for the one flat fee.
- 0-500 subscribers, up to 2500 email sends: $12.15 per month + GST
- 501-2500 subscribers, up to 12500 email sends: $39.15 per month + GST
- 2501-5000 subscribers, up to 25000 email sends: 66.16 per month + GST