There’s no doubt that being easy to find online is a vital part of business these days. And yet, so many businesses spend 100% of their advertising budget offline. Can people find you online? Here’s a case study from Mornington in Victoria: Like to know how all this works? Contact us today.
Have you ever asked yourself, “How do I get better rankings in Google?” If you’re in business, I’m sure you have. And so, straight from the horse’s mouth, here it is: Google asks questions Pay careful attention at the 1:10 mark below (click play, the video is queued up to that point). What Matt is […]
We’ve been advocates of mobile friendly websites for a long time. In late 2010 we started implementing “responsive” design techniques into our workflow. In late 2011/early 2012, responsive design became part of our standard website design process. We couldn’t see the point in not making your website mobile friendly from the outset. Of course, mobile […]
Last week Google started rolling out special labelling, identifying websites that are mobile friendly: These new labels only appear when you do your search on a mobile device (which makes sense) and at this stage it doesn’t appear to affect your actual ranking. I expect it will affect your click-through rate though – more people will probably […]
Saw this on Twitter this afternoon: If you were wondering how pathetic the iPad app market is…Phraseology sold 8 units yesterday and jumped into the Productivity top 100. — Greg Pierce (@agiletortoise) November 6, 2014 Whilst the demand for creating apps hasn’t waned (I still get asked about them often), I continue to hear stories of […]
The stage in the buying cycle where clients do their online “homework” before they make buying decisions affects just about all every industry. How does it affect you?