Please don’t use a Three Letter Acronym (TLA) to name your new business. Trust me on this – there is a method in my madness! 🙂
In this video, I look at some famous examples of TLA business names and break down 7 pointers to determine a good name.
They are:
- Distinctiveness
- Brevity
- Appropriateness
- Pronoucability (is that a word?)
- Likebalility
- Extendability
- Protectability