Client Brief:
Create a logo that has appeal to the traditional Harley- Davidson rider, as well as the new generation of Harley owners which
includes Business Executives and Women. The Client’s preference was to incorporate a ‘branding iron’ look due to the geographic location and influence of the Cattle Industry in the Rockhampton area.
The logo had to be presented so that it could be incorporated into key-rings, belt-buckles and other merchandising products.
Outcome:
The client’s expectations have been exceeded, the ‘branding iron’ aspect has been captured with the single flow of a branding iron line and the flame effect portrays the heat radiation. The Client has received many positive comments and feedback
from others in the Motorcycling Industry as well as from his Clients.