Google Analytics Tracking Tool – Advanced

This is the advanced version. If you’re just looking to quickly link from a Facebook post back to your website, use this simple one instead.

Google Campaign Builder

  • Required fields

  • Safest way to do this is to get this page up on the web, copy the address from the address bar, then paste it in here directly. That way there are no spelling mistakes!
  • The name of your overall campaign. Examples: christmas+2014, summer+sale. Don't use spaces.
  • Use this to identify a general medium such as email or cost-per-click.
  • Use this to identify a search engine, newsletter name, or other source. Be specific. Examples: google, facebook, email+newsletter (use a + instead of spaces between words)
  • Optional fields

  • Optional. You can use this to specify keywords and break your campaign down this way. Example: running+shoes (use a + instead of spaces between words)
  • Optional. Used for A/B testing and content-targeted ads. Use this to differentiate ads or links that point to the same URL. Examples: logolink, textlink, imagelink
  • OPTIONAL: If you want this to be emailed to you, add it in here. (It won't be used for anything else.)
  • This field is for validation purposes and should be left unchanged.
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